Boca Juniors, a famous Argentinian soccer club, has recently announced its plans to release token fans to ride on the growing popularity of cryptos.
Socios.com, a business that sells tokens for more than 50 sports teams all over the world, including the Chicago Bulls and FC Barcelona, has already submitted its proposal to help Boca Juniors with its latest venture.
Socios said that its proposed fan token could possibly generate $10 million (at the very least) throughout the partnership, which will provide the team with additional and sizable revenue.
Decentral Games, a community-owned metaverse casino, also plans to partner with Boca Juniors and help it create its very own virtual reality stadium.
Crypto and sports
The world of sports has been a favorite field of crypto companies when it comes to collaborations, partnerships, and endorsements because it contains millions of active and tech-forward audiences.
On top of that, world-renowned teams and players have an overreaching influence on their fans, which makes them ideal ambassadors of crypto companies and products.
NFTs and fan tokens
One of the newest players to jump into NFTs is Lionel Messi, who has issued his own NFT collection through the Eternity Chain. As the news was announced, Paris Saint-Germain’s (PSG) token has spiked in value.
Manchester City and Legia Warsaw have also released their own fan tokens, which are both run by the Chiliz blockchain platform.
Spanish soccer club La Liga, for its part, has released their NFT collectible cards which will provide their fans with new merchandise to collect.
But not every sports fan likes the NFT/fan tokens trend. Some are reluctant to purchase their favorite team’s new digital assets because, for them, these things would just be additional expenses in expressing their support for their favorite teams or individual players.
Image courtesy of Cointelegraph News/YouTube
Source: https://bitcoinerx.com/blockchain/argentinian-soccer-club-plans-to-roll-out-fan-tokens-soon/
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