Winchester Motor Group launches first motorcycle dealership with Norton

Winchester Motor Group launches first motorcycle dealership with Norton

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Hampshire-based Winchester Motor Group has opened South Downs Motorcycles, the first time the family-owned retailer has ventured into motorcycles.

Norton Motorcycles and Norton is the sole motorcycle brand stocked at South Downs Motorcycles, with the full product range on offer, including the Norton Commando 961, the V4SV, the V4CR, the recently launched 125-year Limited Editions, and branded apparel.

Visitors will be able to view, test, and buy their Norton motorcycle on site via the dedicated South Downs Motorcycles team, as well as organise servicing and repairs, and purchase parts, accessories, and apparel. 

The Hampshire location opening coincides with the ongoing Norton Limited Edition Road Show. As such, the Road Show will be extended to include South Downs Motorcycles, reaching South England in February.

Mark Mills-Goodlet, managing director of Winchester Motor Group, said: “We’re very excited to be joining Norton’s expanding network of sales partners. In the Commando 961, V4CR and V4SV Norton has a truly unique collection of British made motorcycles that, along with their attention to customer care, gives us the confidence to begin our first two-wheeled offering.”

Chris Bexon, head of sales at Norton Motorcycles, said: “South Downs Motorcycles is in a perfect location deep in the heart of motorcycle country, and by working with such an established business as Winchester Motor Group, we look forward to celebrating our successes together.”

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