Join us as we look back at 2021 and reflect on the year’s massive adoption of crypto. The year was packed with growth for BitPay, new merchant partners, and the crypto community. From celebrating our 10 year anniversary to launching new BitPay features to major retailers announcing the acceptance of crypto payments to being featured in top publications, we’re excited to look back with you and get hyped for what 2022 will be bringing the crypto world. Of course, we want to hear your predictions for 2022, so don’t miss out on our polls below!
In This Issue:
Crypto Prices Surge in 2021
What an amazing year 2021 was for crypto prices. Bitcoin started 2021 at $29,374.15 and ended the year at $46,306.45. This was an increase of $16,932.30. Did you get to enjoy this nearly 58% increase? See the below chart for how other BitPay supported coins did in 2021. Where will we end 2022?
BitPay in the Spotlight
It was hard to narrow down the moments we are most excited to share from the past year, but here are some of our favorites.
- Read our announcement on BitPay celebrating 10 years as leading in blockchain payments.
- BitPay was featured as one of the top five best crypto trading apps by BTC Manager. Check it out and see the full list of top crypto trading apps.
- We announced our Verifone partnership, allowing major retailers to now accept crypto and get settlements in traditional currency, continuing to progress crypto payments to mainstream.
- Atlanta Magazine honored our CEO, Stephen Pair, as one of Atlanta’s most influential business leaders once again. Read the magazine here.
- We collaborated with PYMNTS.com to share new data that tells us that 60% of cryptocurrency users want merchants to offer payment discounts. Check out the playbook.
New Products and Services from BitPay in 2021
The BitPay team was hard at work this year with new launches to make it easier to buy, store, spend and swap your favorite crypto.
- BitPay Wallet app users can send and receive Ethereum tokens DAI and WBTC utilizing the integration with WalletConnect.
- BitPay customers can buy and sell crypto right in their app with Changelly. Now you can buy and store crypto, make online payments, buy gift cards and turn bitcoin into dollars.
- BitPay continued to find solutions that allow customers to live on crypto by adding contactless solutions to pay for everyday purchases with Apple Pay and Google Pay.
- This year the BitPay app welcomed three new cryptocurrencies for customers to Buy, Store, Spend and Swap: Shiba Inu, Dogecoin, and Litecoin.
How BitPay Has Been Leading the Industry
- Watch our CEO, Stephen Pair, chat with Fox Business about companies accepting bitcoin as payment and China regulating cryptocurrencies.
- Bill Zielke, Chief Marketing Officer of BitPay, made a guest appearance on PayPod: The Payments and Fintech Podcast, talking about the mechanisms that enable merchants to accept crypto as payment. Listen to the podcast now.
- Our CFO, Jagruti Solanki, sat down with PYMNTS to discuss the findings of our survey of more than 8,000 U.S. consumers that highlighted the motives that are now compelling people to want to spend cryptocurrency. Hear why she thinks crypto is here to stay.
- BitPay General Counsel & Chief Compliance Officer, Eden Doniger, takes part in PYMNTS Q2 Executive Insight eBook surrounding Digital Transformation. Download the eBook here.
- Our VP of Marketing, Merrick Theobald, spoke to E-Crypto News about High-Value Transactions Using Cryptocurrency.
BitPay Merchants Leading the Adoption in 2021
Our new and longtime BitPay merchants made the news this year announcing new and innovative ways they are adopting crypto.
- Newegg announced that they are accepting Shiba Inu as a payment with North America’s Largest DOOH Billboard in Downtown Los Angeles. Read the press release.
- For a limited time, 8 Sleep customers could invest in their sleep with the purchase of select products and then invest in crypto with a $150 rebate. Check out the blog.
- Read VR World’s announcement that they would be accepting crypto payments with BitPay.
- Case-Mate announced that they are the first major mobile accessory case company to accept crypto payments.
- Pacsun also announced being the first youth fashion retailer to start accepting cryptocurrency using our platform.
Latest Industry News
- MicroStrategy announced that it has continued to acquire more Bitcoin, now holding over 121,044.
- Stephen Pair, BitPay CEO, shared his insights with PYMENTS.com on how 2021 was the year of the blockchain and the time when people started learning about cryptocurrencies. Read about his insights now.
- Check out Stephen Pair’s prediction for the crypto boom in 2022 and how people will start using crypto in 2022.
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BitPay Polls
Now we want to hear from you on your predictions for 2022! Vote below:
- Poll 1: Predict the 2022 end of year price for top BitPay supported coins. Vote on your predictions now!
- Poll 2: What merchants do you want to see accepting crypto? Vote for your favorite brands!
Forrester Study Shows Accepting Crypto Attracts New Customers & Boosts AOV
A commissioned study for BitPay from Forrester Research confirmed what merchants are already discovering in real-life practice: that businesses adopting bitcoin and other cryptocurrencies as payment methods experience, on average, 40% more customers, a twofold increase in order values, and fewer chargebacks, among many other benefits.
Not a current customer? Get in touch with a BitPay representative today.
Source: https://bitpay.com/blog/your-january-cryptie-2022-year-in-review/
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