In our latest podcast, we talk to Ricardo Lasa, CEO of Kliken and an automated Google Shopping and Facebook Ads guru. If you get brain fog when you hear the phrase online ads, this episode is for you.
Kliken provides automated Facebook Ads and Google Shopping from your Ecwid Control Panel.
Ricardo shares what’s coming for Google Shopping and Facebook Ads, and how you can get ready for the future now.
Subiectele de discuție includ:
- De ce o
multi-platformă (Șimulti-Google) presence is needed. - Insights from analysis of
multi-platformă data gathering. - How Kliken streamlines onboarding and adds content creation, and ongoing maintenance for a complete ad campaign.
- Using AI for driving
luarea deciziilor on pricing, inventory, and bundling. - Using AI for improving suggestive selling at checkout.
- Building organic presence on multiple sites.
- New ways to think about product placement and promotion.
- Testing ad campaigns with simulations.
- How AI can improve your merchandising and logistics.
- Ce
un click campaign is. - How to optimize ad budget based on AI analysis.
- Kliken’s integration with Google My Business tools.
Listen to this episode to make AI your ally. Your customers will love you for it.
Repere:
- One of our value propositions is getting the feeds approved for Google Shopping and Facebook Ads. There are lots of different rules. For example, if you’re selling apparel versus if you’re selling auto parts and other things. When you’re trying to go on Google Shopping or Facebook, our platform takes a look at inventory and says that you need to change this, or you need to change that, and so forth.
- The other piece we’re bringing to market is called Store AI. Instead of taking a look at your inventory as all available products, it takes a look and says: These are the products that are selling really well. Or, these are the products that are getting a lot of traction but are not selling altogether. Or, these products don’t even get traffic. Then our platform allows you to put all these products into a campaign in one click. For example, I can put only my top sellers into a campaign.
- What are
un click campaigns? We identify the segment, and then the seller says: Okay, I want to advertise it. We show them exactly the products and how it will look like. Then they pick how much they want to spend per month and just go. On top of everything, we actually cut down two steps from building a campaign. Now it’s just literally one page and Select. You’re just approving it.
Source: https://www.ecwid.com/blog/how-to-automate-your-facebook-ads-and-google-shopping.html
- Anunţuri
- Face publicitate
- AI
- TOATE
- analiză
- haine
- Auto
- Automata
- Clădire
- afaceri
- Campanie
- Campanii
- CEO
- Schimbare
- Finalizeaza comanda
- venire
- conţinut
- clienţii care
- de date
- conducere
- Anunțuri Facebook
- viitor
- Cum
- Cum Pentru a
- HTTPS
- identifica
- integrare
- inventar
- IT
- Ultimele
- logistică
- dragoste
- Piață
- La imbarcare
- Altele
- platformă
- Podcast
- de stabilire a prețurilor
- Produs
- Produse
- de promovare
- norme
- Vanzatorii
- Acțiuni
- Cumpărături
- Centre de cercetare
- petrece
- stoca
- top
- trafic
- valoare
- Impotriva
Mai mult de la Ecwid
Cum să vinzi online dacă ești începător ca mine
Nodul sursă: 1866991
Timestamp-ul: Septembrie 17, 2021
15 idei fierbinți de produse ecologice pentru a vinde online
Nodul sursă: 1853651
Timestamp-ul: 20 Mai, 2021
Treceți înaintea competiției în acest sezon de sărbători
Nodul sursă: 1499874
Timestamp-ul: Noiembrie 12, 2021
Cum să construiți o strategie eficientă de reținere a clienților pentru magazinul dvs. online
Nodul sursă: 1012864
Timestamp-ul: August 12, 2021
De ce acum este momentul perfect pentru a oferi comerț electronic
Nodul sursă: 1012868
Timestamp-ul: August 3, 2021
Trei modele de prețuri pe care le puteți implementa în magazinul dvs. online
Nodul sursă: 996030
Timestamp-ul: Iulie 29, 2021
Google, Pinterest și Kliken își împărtășesc sfaturile BFCM cu comercianții Ecwid
Nodul sursă: 1576699
Timestamp-ul: Noiembrie 26, 2021
De ce dumneavoastră și clienții dumneavoastră aveți nevoie de o soluție cu etichetă albă cu Ecwid
Nodul sursă: 1474266
Timestamp-ul: Noiembrie 10, 2021
Cum și de ce ar trebui să adăugați venituri recurente agenției dvs. digitale
Nodul sursă: 1882318
Timestamp-ul: Decembrie 1, 2021
Ghidul esențial pentru promoțiile de vacanță pentru magazinele de comerț electronic
Nodul sursă: 1877700
Timestamp-ul: Octombrie 8, 2021