Bybit podpisuje rekordno pogodbo v vrednosti 150 milijonov dolarjev z Redbullovo ekipo F1

Časovni žig: 16. februar 2022 11
Izvorno vozlišče: 1176432

  • Red Bull’s Max Verstappen won the F1 title in 2021

  • Rekordna pogodba bo poskrbela tudi za sodelovanje Bybita z Red Bull Racing pri žetonih oboževalcev in izobraževalnih programih za blockchain.

Bybit has announced a multi-year sponsorship deal with Oracle Red Bull Racing, becoming the Formula One team’s first-ever ‘Principal Team Partner’.  

ByBit also becomes the F1 team’s official ‘Cryptocurrency Exchange Partner’ and will help further several collaborations that promote fan engagement and crypto adoption.

The deal will see Bybit pour $50 million per year for three years into the sponsorship with Red Bull Racing, bringing the multi-year layout to $150 million. According to a statement from the partners, the record-breaking deal will be paid in both cash crypto (BitDAO’s governance token BIT).

Bybit’s deal with Redbull comes hot on the heels of a most dramatic title-deciding race for the racing team’s Max Verstappen. The 2021 F1 champion won the Abu Dhabi Grand Prix on the last lap of the last race of the season, capping Redbull’s 11 wins and 10 pole positions season in style.

Ben Zhou, soustanovitelj in izvršni direktor Bybita, je dejal:

"Oracle Red Bull Racing’s unique energy and creativity inspires us. The team has changed the game in the same way that digital assets have changed the global financial system«.

Partnerstvo bo vključevalo sodelovanje pri projektih, ki vključujejo aktivacije NFT, izdajo socialnih žetonov ter spodbujanje izobraževanja in sprejemanja tehnologije blockchain za pozitivne spremembe in finančno vključenost.

Partnerja si bosta prizadevala tudi za promocijo in podporo ženskam v blockchainu, glede na sporočilo za javnost, objavljeno 16. februarja.

Največji športni posel, povezan s kripto?

Triletni posel je trenutno največji na leto od vseh športnih poslov, ki so jih sklenila kripto podjetja.

For comparison, Crypto.com’s mega $700 million naming rights deal for the Staples Center (now Crypto.com Arena) involves $35 million per annum over 20 years. 

Algorand’s $100 million deal with Drone Racing League will see $25 million invested per year over 5 years.

Pošta Bybit podpisuje rekordno pogodbo v vrednosti 150 milijonov dolarjev z Redbullovo ekipo F1 pojavil prvi na Časopis za kovance.

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