Why Press Releases are Still an Effective Way to Market Your Business
Even in the Age of Social Media, Press Releases are still an important tool for businesses of all sizes to grow their brand awareness, improve media relations, and to build consumer confidence, and should continued to be used to announce new products or services, promote events, or share other newsworthy information about the company. Key benefits of using press releases to grow your business: Increase brand awareness: Press releases help you reach outside your Social Media subscriber base to a wider audience and introduce your brand to new potential customers.