Realm is Partnering with Alkimi to Bring Ads into the Metaverse

London, United Kingdom, 23rd February, 2022,

Today Realm announces a new partnership with Alkimi Exchange. The collaboration will ensure a fraud-free, transparent, and sustainable advertising environment in Realm’s Metaverse. This is an exciting, mutually beneficial partnership because Realm’s core values are in line with Alkimi’s mission to restore the value exchange between advertisers, publishers, and users.

Alkimi is a sustainable, decentralised advertising exchange built on Constellation’s Hypergraph, and Realm will utilise Alkimi’s technology to incentivise players to earn from advertisements.

Realm’s inclusive metaverse model prioritises user experience and gives players ownership of their in-game creations and acquisitions. As Realm looks to evolve and build for the future, there is a unique need to create ads in the Metaverse that allow branded partnerships leverage, while still allowing customers to decide whether to opt-in and enjoy custom, branded content, or opt-out and maintain power over their data sovereignty.

“Advertising is a fundamental part of most existing social applications, b …

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• Source: https://coinquora.com/realm-is-partnering-with-alkimi-to-bring-ads-into-the-metaverse/