ANNOUNCING THE LAUNCH OF “THAT BADU” X VIBES MOTHER’S DAY

LAKE WORTH BEACH FL; May 8, 2023 – VIBES, the rolling paper brand created by rapper and entrepreneur Berner, teamed up with Grammy Award winning artist and cultural icon Erykah Badu on a limited edition launch of “That Badu” x VIBES Dozen Roses Rose-cones to launch in select Cookies stores in California and Las Vegas as well as online at vibespapers.com on Mother’s Day Sunday, May 14th.

“Give your mom ‘That Badu’s’ Dozen Roses Rose-Cones for Mother’s Day– a bouquet of fragrant rose-cones,” suggested Badu. “More and more mothers are using cannabis for its ability to quiet the mind, relax the body, and balance the central nervous system.”

Hand rolled with natural rose petals from locally grown roses in the Dominican Republic, That Badu x VIBES are presented in a set of 12; a dozen rose cones designed as a symbol of appreciation and admiration for all women, the fastest-growing consumer segment.

Badu, whose cannabis line is created with mothers and women in mind, is also a doula. She incorporates cannabis into her duties as a doula and so it was natural to introduce something exclusively for Mother’s Day. She has also been a fan of VIBES, sharing on Instagram that VIBES is the secret to the “spliffs” she is known to smoke.

“THAT BADU” X VIBES Dozen Roses Rose-Cones MSRP :  $68

ABOUT

VIBES™ — a collection of premium rolling papers — is the brainchild of Berner, bay-area rapper and Co-Founder & CEO of Cookies. After spending the last two decades building his Cookies empire through a combination of globally recognized premium genetics, popular culture resonance, and social media influence, Berner, expanded his empire with the launch of VIBES™ Fine Rolling Papers in 2019 in an effort to address the need for a paper brand built for today’s consumer and lifestyle. Sitting at the intersection of art, music, and cannabis, VIBES™ solidifies lasting connections because they transcend the culture through their product authenticity, thoughtful marketing and dynamic brand collaborations.

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• Source: https://mgmagazine.com/press-releases/announcing-the-launch-of-that-badu-x-vibes-mothers-day-collaboration/