Leaning In (and Out) on Kickstarter Launch Day

Tyler shares the details on a few new rewards he experimented with on Launch Day for the SINK: Cutthroat Kickstarter campaign. Plus, some challenges he had giving it his all on launch day.

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Highlights of This Session Include:

• 2 special rewards Tyler offered in his latest campaign that helped power a superfast fund
• The challenge of getting the quantity right on your limited items
• Why sometimes giving it all on launch day isn’t possible… or even a good idea.
• Plus: What makes the best add-ons in a Kickstarter launch?

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Today’s Session is Brought to You By…

Gemini Comic Supply. Use discount code “ComixLaunch” at checkout and get 10% off COMIC FLASH MAILERS at geminicomicsupply.com

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Links Mentioned in Today’s Show:

SINK #1-11: Cutthroat – A Crime Horror Vampire Thriller https://www.kickstarter.com/projects/comixtribe/sink-cutthroat

https://www.sottochocolate.com/

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More About Our Sponsor:

Hey, are you getting ready to ship rewards to all your awesome backers?

With more than a decade of publishing under my belt, I’ve shipped my fair share of comics and graphic novels over the years… so you bet I was SHOCKED to realize I’d been doing it all wrong!

One of the most overlooked aspects of the Kickstarter process is your shipping materials, which is a shame, because how your package arrives is often the last impression your campaign will make on a backer, and will be a big factor in whether they choose to support you again.

And yet, I can’t tell you how many creators out there are disappointing their backers by shipping comics and graphic novels in shoddy packaging.
For the longest time, I was using and recommending rigid stayflat mailers for comics shipping… only to hear back from upset fans that their packages were decimated by a mail carrier who must hate them.

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COMIC FLASH MAILERS are engineered specifically to secure your comics and graphic novels.

They are constructed with high quality durable corrugated paper, while still being lightweight to reduce shipping costs.

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And here’s a pro-tip: COMIC FLASH MAILERS slip comfortably into a FLAT RATE LEGAL envelope, which can save you 50% or more on the cost of shipping domestically, depending on the weight.

I reached out to Bryan Kelly at Gemini, told him I was a huge fan of his company, and secured a special deal for ComixLaunch listeners looking to upgrade their shipping game.

Just use COUPON CODE “ComixLaunch” at checkout at geminicomicsupply.com for 10% off your very first order at Gemini and treat your books and backers with the care they deserve.

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• Source: https://www.comixlaunch.com/session396/