Macy’s Will Open up to 30 Smaller Stores, Away from Malls

Macy’s on October 10 said it will open up to 30 smaller stores in strip malls over the next two years, as the retailer looks for ways to refresh its legacy brand, cope with dwindling mall traffic and compete with retailers that have stolen away shoppers.

According to CNBC, the company did not announce locations, but said the additional stores will start to open next year.

Chief stores officer Marc Mastronardi said small-format stores are part of the solution. Macy’s has tested the shops, which are roughly one-fifth the size of its traditional mall stores, for nearly four years. The stores offer a slimmed-down mix of merchandise, host local events, and have a more modern and open look. Plus, they’re next to big-box stores, grocers and popular off-price retailers like TJX-owned T.J. Maxx.

• SEO Powered Content & PR Distribution. Get Amplified Today.
• PlatoData.Network Vertical Generative Ai. Empower Yourself. Access Here.
• PlatoAiStream. Web3 Intelligence. Knowledge Amplified. Access Here.
• PlatoESG. Carbon, CleanTech, Energy, Environment, Solar, Waste Management. Access Here.
• PlatoHealth. Biotech and Clinical Trials Intelligence. Access Here.
• Source: https://www.supplychainbrain.com/articles/38291-macys-will-open-up-to-30-smaller-stores-away-from-malls