Tony Robbins: Who Are You in Business? Producer? Manager? Entrepreneur? | National Crowdfunding & Fintech Association of Canada

Tony Robbins LinkedIn Newsletter | Jun 1, 2023

Image: Unsplash/Brett Jordan

Each day life offers us the opportunity to GIVE (our passion, skills, time). To extend outside of ourselves, to contribute to something greater… And it determines WHO we are in business.  Do you know what your gift is, my friend? 

• Artist/Talent/Skilled Producer (someone with exceptional skill) that derives their energy by creating a product/service that LIGHTS up the customer:
  • Most businesses are started by an artist, a talent, or skilled producer.  They are the genesis of most grand ideas. A software developer, a fashion designer, someone who is incredible at negotiations…They bring passion and creativity.
  • Artists are not naturally equipped to run a business. This isn’t to say that they CAN’T. On the contrary however their unique gift is in their skill. The logistics and nitty gritty of running a business can bog down their creative juices.

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• Manager/Leader:  LOVES to manage people and processes.
  • People, systems, and making things more efficient; this is the Manager’s wheelhouse.  They appreciate a product or service, but it’s not where they draw energy from.  And because they’re not as attached to the product or service, they can make adjustments as needed. It’s not their “baby” per se.
  • They can approach tasks from a bird’s eye view, prioritize outcomes, and leverage outcomes based on the skillset of their team.   But still, there’s another gift left to make it all come together…
• Entrepeneur/Risk Taker:  The Entrepeneur garners energy from risk.
  • Whereas the risk of starting your own business might be energy depleting for the Artist or Manager.
  • Entrepreneurs are about economics. They can fall, lose money, and get back up again. The rollercoaster of entrepreneurship is a ride they enjoy.
  • Many of you reading this will identify as an entrepreneur. It’s important to do a gut check. You can have an entrepreneurial muscle, but it doesn’t necessarily mean it’s in your core. There’s a difference!

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One gift isn’t better than the other, they all serve to come together and make a business thrive. And one doesn’t mean more financial success than the other…

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