Zelle, the person-to-person payments app utilized by leading banks and financial institutions, launched a new ad campaign on Thursday. The campaign aims to help participating institutions lure clients to the bank-agnostic app in an ongoing battle with its top competitor, PayPal subsidiary Venmo. “All banks on the Zelle network can promote its use to their […]
Source: https://bankautomationnews.com/allposts/payments/watch-zelles-new-ad-campaign/
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