Cognixion ONE: a lesson in universal design

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‘This means designing for inclusion and so spending time on understanding how to make it possible for people on the edges of the user spectrum to access it’

Quick read

➨ The digital startup is developing Cognixion ONE, a mobile headset that stimulates the brain via BCI technology and reads its activity while sending control signals back to a custom-built augmented reality app
➨ A soft launch is planned for this year, with commercial availability scheduled for 2022
➨ Visit the Cognixion One website to learn more about the headset and enquire about an early access unit

The story

Today marks the 10th Global Accessibility Awareness Day, an opportunity to reflect on what still needs to be done to fulfil the cause of this worthy annual event—giving every user a first-rate digital experience on the web. Companies such as Cognixion are doing exactly that.

You see, immersive technology could be crucial, because it can both be used to boost accessibility to digital experiences for all users and is currently grappling with this issue. Virtual reality headsets and their controllers, not to mention the underlying software, have a way to go before they are truly accessible to everyone. The XR Association (XRA), backed by the biggest manufacturers, is doing some great work here, but there is always more to do.

Cognixion, the startup based in Santa Barbara, California, USA, is actively working to boost digital experience accessibility using immersive technology.

Launched in 2014 by founder and chief executive officer Andreas Forsland, whose background is in product and user experience design, the digital startup is developing Cognixion ONE, a mobile headset that stimulates the brain via brain-computer interfacing (BCI) technology and reads its activity while sending control signals back to a custom-built augmented reality app.

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Aiming for commercial availability in 2022

Cognixion has undergone two rounds of seed funding so far and is in the process of securing further investment to prepare for a soft launch of the headset in the summer.

This new funding will be used to complete the soft launch, including manufacturing a small volume of units for early adopters and securing US Food and Drug Administration approval for the headset, as well as recruitment. The startup is aiming to go from 16 members of staff to 50, across its bases in California and Toronto, Canada, with new roles being created in product design and development, engineering and other areas to support plans for the summer and commercial availability in 2022.

Those interested in getting their hands on an early access unit can apply to join Cognixion’s waiting list. The startup is eager to speak to and work with potential research partners. Forsland says major telecommunications companies are interested to understand user content needs, as are major universities because Cognixion One represents a “big opportunity” for research outside of the lab while using BCI technology over long periods of time.

Visit the Cognixion One website to learn more about the headset and enquire about an early access unit.

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Images: Cognixion

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Source: https://vrworldtech.com/2021/05/20/cognixion-one-a-lesson-in-universal-design/

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